Form Study 04
Product visualization for an object still under NDA at the time of shooting.
- Client
- Confidential — consumer hardware
- Category
- Commercial
- Year
- 2025
- Services
- Creative Direction / 3D Modeling / Lookdev / Animation / Compositing
The Challenge
Launch assets were due before manufacturing had produced a presentable unit. Every surface, tolerance and finish had to be represented accurately enough for retail while the physical object was still changing.
The Approach
We rebuilt the product from engineering geometry, then treated the render as a studio shoot — a single soft key, a hard rim, and a set of macro passes for the seams and machining marks that the client's audience cares about. Changes from engineering were folded in weekly without reshooting anything.
The Result
A full set of hero stills, an eighteen-second launch animation and a modular scene file the client's internal team still uses for seasonal colourways.
